Is your checkout experience killing your sales? 6 common mistakes and how to fix them
A complicated checkout process can lead to cart abandonment, resulting in lost sales for eCommerce businesses. Middle East shoppers have different preferences, so businesses should simplify the checkout process, offer popular payment options, display customer reviews, provide detailed shipping information, and offer checkout options in multiple languages. Too many steps, confusing navigation, limited payment options, lack of trust signals, inadequate shipping information, and limited language options are the most common reasons for a complicated checkout process. By doing so, businesses can increase the conversion rate and drive more sales in the Middle East.
March 24, 2023